“If you build it, they will come.” This misquote from the movie Field of Dreams has inspired many a change program over the years, but sadly, it is a major fallacy that can drive your transformative initiatives off the rails.
You may have the shiniest new DAM system, beautifully streamlined processes, and extremely well-organized content, but you may still be seeing your DAM practice struggle due to a lack of user adoption, poor executive level support, and little motivation to move away from old ways of working.
This course is a deep dive into how you can help your organization and your stakeholders to manage the impact of change and provide techniques that effectively plan, implement, and continually grow a thriving, successful DAM initiative.
This course explores:
Fees for the 4 part course in US Dollars: $299. Click here to register
Fees for the 4 part course in Pound Sterling: £235+VAT. Click here to register
In this four-part series, we cover how to bring people along on your DAM journey and build a change agent network that ensures your DAM practice spreads throughout the business - led by those who have benefited from it.
For a full breakdown of each session please click here.
Session 1: Change Management Fundamentals for DAM
Session 2: Change Management Strategies and Concepts
Session 3: Managing Stakeholders and Communications Planning
Session 4: Putting it all together: Change Management Planning for DAM Success