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Dell: Modern Metadata Methodologies in the Enterprise

Without structured and consistent metadata, the value of DAM plummets as users can't search for and find the assets they need to do their jobs. This often results in hours of tedious work as DAM librarians manually tag ingested assets and enforce metadata schemas. Come hear from Dell Global Marketing Taxonomist Adam Crane as he details the steps and best practices that went into rolling out Dell's enterprise-wide metadata schema, and learn about the newest metadata innovations.

Join us in this session to learn about:

  • The business issues that drove Dell to invest in DAM and metadata
  • The steps and best practices involved in establishing Dell's current metadata schema, as well as Dell's future-state vision for their metadata strategy


Global Marketing Taxonomist
Dell Technologies
Product Marketing & Strategy

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