DAM New York 2025
Agenda
A Note from Daniel Luper, Managing Director, Henry Stewart Events
This year’s DAM program is all about action, innovation - and real results.
You’ll hear from the teams behind WWF’s global storytelling engine, the National Gallery of Art’s AI-powered web relaunch, and Esri’s game-changing approach to rights and reuse. We’re digging into what’s working now: seamless integrations, smart governance, future-proof workflows, and fan-first content strategies.
And don’t miss the brand-new AI-Tech Play Off—where leading vendors battle it out live to show how their tools can transform your DAM.
Whether you’re building the foundations or levelling up a mature system, whether you’re working solo or in an enterprise-level organization with multiple teams, DAM NY 2025 is where strategy meets “what's next”.
Please take a few minutes to read through the session highlights below. The HS Events team look forward to seeing you at DAM NY 2025!
Daniel Luper, Managing Director, Henry Stewart Events
DAM Makes an Impact in a High-Performance Content Lifecycle - Unlocking the True Value of DAM
Having just one DAM in a global organization creates the opportunity to bring all stakeholders together around how a DAM can drive content excellence and efficiency at scale, across the full content lifecycle. A practical look at cross-functional collaboration and end-to-end process design.
Lisa Insley, ED, Content Enablement, Novartis Pharmaceuticals Corporation
Nicole Novack, Director, Content Authoring & Taxonomy, Novartis Pharmaceuticals Corporation
Metadata, Rights, and Meaningful Change: Building a Scalable Framework for Governance and Reuse
When metadata, legal permissions, and asset usage rights don’t align, teams face delays, compliance risks, and barriers to content reuse. This session connects the dots between intake, governance, and delivery - all while focusing on user experience and long-term scalability.
Adopt a framework that integrates a work management platform, a DAM system, and a custom-built portal, all with a people-first approach to solving metadata and rights challenges.
Rus Martin, Senior Digital Asset Specialist, Creative Lab, Esri
DAM Integration at CHG Healthcare: Plug-and-Play or Puzzle Piece?
As content demand and tech stacks grow increasingly complex, DAM systems promise to be a single source of truth. But how well do they integrate with creative tools, project management platforms and content delivery channels - can they truly automate workflows and reduce manual work?
Jennifer Anna, Marketing Operations & Technology Manager, CHG Healthcare
Luke Stenis, Director of Marketing Operations & Technology, CHG Healthcare
AI-Tech Play Off 2025: The Battle for the Tech Trophy
This exciting competition features four leading-edge AI vendors who will compete in demonstrating how their technology is revolutionizing content and asset management through live demos. Attendees will have the opportunity to vote for the AI solution they believe will have the most significant impact on their DAM strategy.
Kristina Huddart, Digital Asset Management Specialist and Independent Consultant
Winning Fans in the Digital Arena: Leveraging DAM for the Modern Sports Audience
In today's rapidly evolving digital landscape, sports teams, leagues, and broadcasters must meet fans where they are – on mobile-first, visually driven platforms like Instagram, TikTok, YouTube Shorts, and Snapchat. This discussion covers how DAM powers the full potential of social media to attract new fans, deepen engagement, monetise content and build lasting relationships.
Moderator: John Horodyski, Managing Director, Strategic Client Growth, AVP
Global DAM: Lessons from the Trenches
A high-level conversation with DAM leaders from three global enterprises, each representing a different phase of their DAM evolution. From early-stage implementation to mid-journey scaling and advanced maturity, the leaders share firsthand experiences, challenges, and solutions that are shaping their organizations' DAM strategies.
Whether you’re just starting out or looking to maximize the value of a mature system, the panel has advice on navigating the complexities of enterprise DAM.
Moderator/Interviewer: Jarrod Gingras, Managing Director & Analyst, Real Story Group
The HIVE at 10: World Wildlife Fund's (WWF’s) Challenges in Managing and Mobilizing Visual Assets for Planetary Protection
Today, the HIVE (WWF’s DAM platform) is evolving into a mission-critical system supporting storytelling, documentation, and cross-functional collaboration across teams in over 70 offices worldwide. How can WWF continue to meet the needs of its complex network of offices in a time of so much change?
This session will look at the key challenges and questions shaping WWF’s vision for the platform’s future, from user adoption and training to siloed systems and emerging technologies.
Wendy Dorsett, Senior Photo Specialist, WWF
New website … Now What? Leveraging DAM to Engage and Connect with Visitors
Following the relaunch of the National Gallery of Art website, we asked: How can our teams work even closer together to continue creating engaging digital experiences for in-person and online visitors? This presentation will discuss connecting DAM and CMS, metadata, workflows, AI and more.
Justyna Badach, Head of Digital Imaging, National Gallery of Art
Eileen Willis, Head of Digital Content, National Gallery of Art
We’ve all Heard it – People, Process, and Technology – but What Does it Really Mean When it Comes to Building a Strong, Sustainable DAM Strategy?
Panel members discuss the relative merits of common responses and share practical ways to bring teams together, streamline workflows, and choose the right tools that support identified goals - not complicate them.
Whether you're just starting out or looking to enhance your current DAM setup, there will be practical insights that turn this well-worn phrase into a mantra that supports strategic advantage.
Moderator: Kristin Burns, Content Consultant, Morgan Stanley. Founder, Spark Focus
