We all know that a good digital asset management system will make the process of storing, sharing, and tracking digital assets much easier. But is this all they should be attempting to do? What about:
In other words, what about true digital preservation and the role of a DAM in that?
The fundamental answer lies in the metadata that is held in a DAM and that the DAM demands the asset creator provide.
When we begin to consider the wider potential for metadata in the entire asset lifecycle, do we in fact need to alter our tradition of metadata as being ‘data about data’ and go back to thinking of it as being ‘data about the asset’?
In this session, Tamara Thornhill, Corporate Archivist, Transport for London (TfL) looks at the challenges created by the boom in digital assets and, specifically, the key role that metadata can play in meeting these challenges - and supporting the growth of a digital history of the world.
HS DAM events are really the one place to go for getting profound insights in status quo and trends in DAM industry. Very enlightening and inspiring!
Great event - Provided the opportunity to learn from customer journeys from a variety of organisations from different market segments. We came away with lots of great questions for ourselves which will be useful during our implementation.
HS DAM events provide me with the opportunity to broaden my horizons and think beyond to an Omnichannel DAM world that connects all the dots; video, image, text and more.