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The Convergence of DAM and Production Workflow: A Combination to Drive Adoption, Compliance & Productivity

As DAM platforms expand their native workflow capabilities, and Marketing Resource Management platforms get smarter about embedding DAM within their sophisticated Production Workflow engines, an increasingly compelling opportunity exists to take advantage of the DAM + Workflow combination across the enterprise.

Why is this combination important?  Where do you start?  What key things should you do to capture the potential?

This webinar will explore how marketing organizations can take a more holistic view of their combined DAM + Workflow capabilities.  We will also discuss ideas on how a clever combo of DAM + Workflow can improve platform adoption, asset compliance and operational productivity.

Speakers

SVP of Practice Development & Advisory Services
EMMsphere
Conference Chair

Sponsored by:

EMMsphere is an end-to-end marketing technology consulting and managed services provider. 

EMMsphere helps organizations define, execute and expand transformational marketing initiatives by focusing on just the right blend of technology, people and process. We provide advisory, implementation, ongoing platform support, training and help desk services that ensure our client’s goals and their marketing solutions are always in perfect alignment.

We believe success is not all about technology. It’s really about the practical application of technology to solve every-day business challenges. Since 2003, we’ve helped over 40 Fortune 500 companies manage transformational change by delivering ongoing solution optimization and end-user care.

www.emmsphere.com