Festival of DAM 2021

A celebration of all things DAM


TechLab: From Ideation to Archive. How DAM Teams Can Manage Marketing Video Assets While Balancing Online vs. Nearline vs. Offline Needs

September 1, 3:00 PM

Large video libraries are becoming the norm in many industries as marketers pivot to a video-heavy stream across multiple platforms with shorter delivery cycles. To maintain the visibility of an expansive library, managers must organize and control increasing amounts of video in many forms – from raw footage and components to work-in-progress and finished spots. We’ll share tips for enabling easy access and findability and for alleviating the burden on users for tagging, security, rights management, transcoding, and delivery.

Join this session, with Brian Vasoff, Head of Product, Asset Management at Extreme Reach, to learn about long - and short - storage strategies that support reuse while balancing the need for rapid access. You’ll come away with new insights for using workflow to enhance collaboration between creative producers and DAM administrators. 



An Online Event

What others say

HS DAM events wrangle an incredible amount of information into clear, managed presentations - facilitating one of the best virtual events I've been in. I continue to learn something new each and every session. 

Nick Makansi
UNC Charlotte

HS DAM events has set the bar for virtual conferences! Live sessions, engaging polls and questions boxes, chats with attendees, and virtual contests for swag...I don't know how a virtual conference could be more awesome! I look forward to this conference every year and the team at HS never disappoints!

Nicole Burgess
Robert Half

HS DAM events provide me with an opportunity to learn, develop, promote and understand all there is to know about DAM, I have been able to truly connnect with DAM professionals who have helped me be successful in my own DAM journey.

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Tourism NI