DAM New York 2020

The Art and Practice of Managing Digital Media

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TechLab: Accelerate Ideas to Market - with Nuxeo

April 15, 1:25 PM

Today’s creative assets impact not just marketing, but the full idea-to-shelf lifecycle - from initial concepts through to customer experience.

This session outlines how companies can accelerate ideas to market by connecting content assets to data throughout the lifecycle from design to support. The result is a more efficient digital supply chain, and an increased value of their assets.

Allowing companies to:

  • Accelerate  introduction to grow market share
  • Identify and create opportunities in design, development, and go-to-market processes
  • Streamline and accelerate development cycles to deliver time-sensitive customer value

Speaker

Alan Porter, DIrector of Product Marketing, Nuxeo

 

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Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

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VHB

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Christi Klein
Lowe's Companies, Inc.