DAM New York 2020

The Art and Practice of Managing Digital Media


Shannon McDowell

Senior Director, Client Services & Creative Operations


Shannon is Senior Director of Client Services & Creative Operations at Hilton. She provides expert guidance, thought leadership, and strategic direction to ensure excellence in demand management, project delivery, communication, finance, and reporting. Key to the success of Hilton’s in-house agency initiative, Shannon identifies opportunities to establish cost effective digital services, which provides extensive savings to Hilton and owners. Delivering global digital growth, the award-winning in-house agency team has built an extensive portfolio of digital assets.

Prior to joining Hilton, Shannon led the integration and execution of marketing strategies within the wealth management channel at First Horizon National Corporation. She holds both an undergraduate and graduate degree from the University of Memphis and holds the Project Management Professional (PMP®) designation from the Project Management Institute.  She is an active volunteer at St. Jude Children’s Research Hospital, Children’s Diagnostic & Treatment Center, and Boys Town of South Florida.

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.