DAM New York 2020

The Art and Practice of Managing Digital Media


Michael Iulo

VP of Sales North America


Michael brings more than 30 years of hands on marketing operations experience to the table. His mission is straightforward - lower cost, while simultaneously increasing quality and speed to market. He is a creative problem solver with a “can do” attitude enabling him to cut to core issues and establish best practices.

Michael’s experience and his “plain speak” style have prepared him to guide today’s marketing and management executives with confidence and a comprehensive approach.
Michael has helped multiple global companies streamline their brand marketing and operations process through innovative use of technology and structuring. He has been instrumental in enabling clients to gain higher return on their marketing budgets, increase capacity without increasing staff, and lower overall operating costs while increasing topline revenue, quality control and staff morale.

Michael specialized in planning and executing multi-channel marketing programs for clients such as Merrill Lynch, Hewlett Packard, MCI, Bell Atlantic, Nikon, Saab, the Berger Funds, The New York Times... For the past 15 years, his focus has been on applying best practices and technology to marketing and operations for corporations, specifically in the areas of MRM and DAM. Clients include Silicon Valley Bank, Estēe Lauder, Royal Caribbean, Dell, Pfizer, Colgate-Palmolive, Kraft Food...

Michael graduated from SUNY Albany with a BS in Sociology and completed his M.B.A. from IONA’s Hagan School of Business. He is the founding President of the Xinet Users Group (A DAM group) and a winner of the prestigious “Best Practices” award from PODi. The award is based on the ROI of a marketing campaign and was chosen from more than 700 applications.

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.