DAM New York 2020

The Art and Practice of Managing Digital Media

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Kevin Brucato

VP, Creative Operations

Prudential

Kevin is VP, Creative Operations for Prudential Brand Marketing & Advertising and Global Communications. He began his 25-plus years of experience at Bozell Advertising where he later went on to serve as a creative operations executive for other leading New York agencies. Kevin is driven by a passion for excellence. He takes pride in helping creative operations evolve and avoid the pitfalls that cause destruction, and he focuses on making the impossible, possible. He appreciates the complexity that creativity requires, provides clarity so that organizations can see clearly, and simply put, figures out the best way to get work done. 

Currently at Prudential, Kevin oversees a wide range of services for Brand Marketing, Advertising and Communications. This includes fiscal responsibility, business process and workflow, technology, creative production, integrated project management and media operations. He also has a broad base of enterprise infrastructure management experience across IT, legal, information security and vendor governance. A self-described troubleshooter, Kevin designs customized creative solutions to achieve optimal operational efficiency and translates complex issues into clear solutions. Kevin holds a BA in psychology from Binghamton University. When he’s not tackling the latest operational challenges, he can be found on the golf course or relaxing with his family.

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo
VHB

“The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!”

Christi Klein
Lowe's Companies, Inc.