DAM New York 2020

The Art and Practice of Managing Digital Media


John Florance

Sr. Director, Content Strategies


John has accumulated more than 30 years of experience in managing and designing production workflows. He started his career in the publishing industry, where he assisted organizations in transitioning from traditional typesetting to desktop publishing. His expertise later expanded into digital asset management (DAM), which he now considers as his primary platform for digital workflows.

Currently, John is the Senior Director of Content Strategies at Risetime, a consulting company. Risetime specializes in providing managed services and consulting for digital asset management (DAM) across various industries, such as CPG companies, healthcare, media & entertainment, and museums. Risetime excels in designing superior digital workflows and reviving underperforming DAMs through collaborative efforts with clients and partners.

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.