Creative Operations New York 2019

As Associate Manager, Creative Operations at Prudential, Matt works across Brand Marketing and Communications functions to provide operational support to all teams. Matt collaborates across groups to make sure they have the tools and processes in place to work effectively and efficiently.  Having held in-house positions in creative project management, media buying, print & paper buying, and traffic management, Matt has seen the transformation of the industry from being a heavily manual process, to one that is becoming more automated.  By embracing change and readily adapting processes to technology, he helps creative teams do what they do best.