Creative Operations London 2019

Making Creative Work Better

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Agenda

Agenda

Don't miss our Pre-Event Tutorial on 4 March: Barmy Behaviours That Undermine Creative Operations… and how to fix them

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08:00
Registration & Breakfast - Exhibition Opens
 
09:00
Welcome to Creative Operations London 2019
Creative Operations is the hottest topic in on-site and in-house marketing across the pond in the US. Here in Europe, the momentum has been building, and there has never been a more exciting (and challenging!) time to be in the field. We see wider recognition of the role, its value and at long la...
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Conference Chair
Jim Hubbard, CEO, WDC
 
09:20
You don't have to be Chaotic to be Creative
Rather than inhibiting them, effective Creative Operations practices can liberate creatives to do their best work. Hear how one of London’s top agencies have created the conditions that help them to deliver consistently great creative output.
Speakers
Rob Doubal, Co-president & Chief Creative Officer, McCann London
Sheryl Marjoram, Managing Director, McCann London
 
09:50
From Kickoff Meetings to the Kids’ Choice Awards: The Nickelodeon Creative Project Management Way
As Nickelodeon has grown from a primarily linear based TV network to a global brand with heavy consumer products, digital, social, and experiential businesses, its creative project management infrastructure has had to grow alongside it.  Join Adam as he takes you behind the scenes to hear the his...
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Speaker
Adam Weiner, VP Marketing/Creative Project Management, Nickelodeon
 
10:20
Refreshments & Networking
 
10:50
Innovating in Creative Operations: How even small changes can lead to big impact
Innovating doesn’t always mean re-inventing the wheel. Nish Patel has spent the last decade interviewing and working with leading creative operations teams and executives, getting a deep understanding of the various different ways people, process, and technologies work together to optimize creati...
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Speaker
Nish Patel, The Creative Ops Podcast
 
11:05
Need for Speed vs Quality Control - A Creative Ops Dilemma?
Keeping up with today’s appetite for content is a challenge for creative and marketing teams. Couple that with an ever increasing demand for real-time publishing and Creative Ops leaders have to think carefully about how they structure teams, manage intake and harness technology.  In this context...
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Moderator
Louise Burrough, Director, White Door Consulting
Panelists
Claire Gibbon, Director of Creative Services, Boden
Mark Howard, Operations Director, Portas Agency
Adam Weiner, VP Marketing/Creative Project Management, Nickelodeon
 
11:55
Fostering Collaboration and Keeping Creativity Alive in Remote Teams
It's rare today to find a production team that are all based in one physical office. Technology has allowed these teams to be based in multiple locations and for individuals to work remotely, keeping their own hours. Does this freedom create a challenge when it comes to collaboration? Are we at r...
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Speaker
Tamsin Anastasi-Pace, Head of Digital Technology, Department of the Environment, Food & Rural Affairs
 
12:25
What I’ve Learned Interviewing 20 Creative Leaders about their Careers
Having worked with creatives all his career, Robert thought that hosting a podcast featuring interviews with creative leaders would be easy, merely a conversation between equals. But the more he met the people in charge of Creative Operations, the more he saw how little he really knew about their...
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Speaker
Robert Berkeley, CEO and Co-Founder, EKCS
 
12:40
Lunch & Networking
 
13:50
Personalities & Process: Why Mastering Emotional Intelligence is the Key to Managing Successful Projects
In the current climate of complex workflows, evolving technologies and floods of data, BBC Creative's Head of Project Management, Metzti Bryan, explores how Emotional Intelligence could be the most useful tool we have.
Speaker
Metzti Bryan, Head of Project Management, BBC Creative
 
14:20
The Creative Journey
Candour, collaboration, ownership and the way to keep creativity at the heart of the work in an age of constant evolution and flux. During this presentation, Julia will discuss these key principles and how they are at the heart of keeping her teams working efficiently, collaboratively and flexibl...
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Speaker
Julia Arenson, Head of Creative Operations, Specsavers
 
14:50
Brand Guardianship in an era of Continuous Content
How can brands ensure they are able to deliver consistent, high calibre, on-brand communications in today’s fast-paced creative landscape?   During this case-study, Superunion and Screendragon will share their insights and experiences based on learnings from working with many of today’s top brand...
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Speaker
Fergus Ashe, Chief Commercial Officer, Screendragon
Adrian Burton, Creative Partner, Superunion
 
15:05
"Continuity of Support" - Deloitte's In-house Agency
The rise of the in-house agency continues to gather pace. Whether within consumer or business brands, these functions are increasingly being seen as a one-stop internal shop to help drive efficiencies, cost savings and genuinely tailored brand expertise for businesses. As Operations Director for ...
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Speaker
Josh Green, Operations Director, Deloitte
 
15:30
Refreshments & Networking
 
16:00
Workshops
  • Small Changes, Big Wins: Evolving your Creative Operations one step at a time 
  • Structuring Chaos - Building Project Management Processes to help you Succeed 
  • Using Multiple Resourcing Models to Optimise your Creative Operation
Workshop Leaders
Clair Carter-Ginn, Partner, Forecast
Melissa Smith, Managing Director and Founder, The Industry Club
Bastiaan Storm, Director Solutions Sales, EMEA , Aquent Studios
 
17:30
Drinks Reception
Continue networking, sharing ideas and celebrate a great day at the official drinks reception!
Kindly sponsored by:
 
18:30
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THIS EVENT HAS NOW ENDED

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Agenda

What others say

“The first event of its kind I've been to in London - great to meet other professionals from Creative Operations Divisions in media and retail in one room for a day of discussion and knowledge sharing.” 

Anna Waldeck-Evans
ITV

“This event allowed me to connect and share learnings and reminded me that whatever level or size of the company, we all face similar challenges and can learn from each other.”

Ellie Cobb
Propercorn

"A great opportunity to connect with industry colleagues and build a sense of community"

Sam Yates
Team 6ix