DAM New York 2022
TechLab: The Relationship Between Brand and DAM: How to Ensure Brand Consistency on a Large Scale - with Frontify
How do global companies with tens of thousands of employees, dozens of offices, multiple brands, and terabytes of digital assets maintain brand consistency?
In this session, Thomas Meichtry, Global Strategic Accounts Director at Frontify, will draw on his years of experience working with the world’s biggest brands to explain how brand relates to DAM and why the relationship is so important to ensuring brand consistency on a large scale.
Speaker
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