When Indigo embarked on a new direction for its brand, its culture, and its go-to-market strategy, DAM was identified as a mission-critical piece to this transformation. But not before the case had to be made and socialized internally to get all stakeholders bought in.
Now, Indigo’s DAM is a core piece of their tech stack powering commerce experiences online for customers. Join this session to hear this story and gain valuable insights and best practices that the Indigo team picked up along the way.
