DAM New York 2022

The Art and Practice of Managing Digital Media


Enterprise Content Operations … What’s DAM Got To Do With It

September 16, 11:10 AM EDT

Creating a true digital content supply chain means linking multiple systems in meaningful, productive ways. Multi-system integrations often introduce unexpected challenges and workarounds.

In this session, we’ll explore best practices to create as seamless an ecosystem as possible. Topics discussed will include:

  • How to structure an enterprise content operation and the benefits of creating an enterprise-wide workflow
  • What role your DAM system should play in the ecosystem 
  • What other systems you need to consider alongside your DAM
  • The challenges of delivering personalized content at a global scale
  • How best to direct multi-channel marketing operations and how the enterprise content system can help
  • How to ensure a clear pathway that can include modular content for the benefit of all users
  • Ensuring content has the right metadata to deliver maximum value across a multitude of delivery channels

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.