DAM Europe 2022

The Art and Practice of Managing Digital Media


Rahel Anne Bailie

Executive Consultant


Rahel is a results-driven content strategist specialising in content operations. She has a strong track record of developing successful digital content projects, tackling the complexities of managing content for clients globally. Her strength is diagnostics: calculating how to use content to deliver compelling experiences and using content structure and standards for both operation efficiencies and as a way to increase ROI of product lifecycle content.

Rahel is a Fellow of the STC, ISTC, and The RSA. She is a recognised thought leader in the content strategy field, having authored and contributed to several industry books, magazines, and academic journals. She presents at events worldwide and has been a guest on numerous podcasts and webinars.

What others say

HS DAM events are really the one place to go for getting profound insights in status quo and trends in DAM industry. Very enlightening and inspiring!

Folke Wulf
Richemont Intl. SA

Great event - Provided the opportunity to learn from customer journeys from a variety of organisations from different market segments. We came away with lots of great questions for ourselves which will be useful during our implementation.

D. Khangura
Compass Group

HS DAM events provide me with the opportunity to broaden my horizons and think beyond to an "Omnichannel" DAM world that connects all the dots; video, image, text and more.

Sandra Keating
London Business School