DAM Europe 2022

The Art and Practice of Managing Digital Media


Amrit Sahota

Business Engagement Director – Global Film


Amrit has worked for NBCUniversal for over 3 years, where he is responsible for business IT systems for the International Film division. This includes systems that manage the planning of films, delivery of content to cinemas as well as DAM.

Amrit has over 20 years of experience across film distribution and marketing, having held roles at other studio’s including Sony Pictures and Twentieth Century Fox, where he has implemented DAM solutions.

Amrit is a strong advocate for technology teams partnering with business stakeholders and ensuring systems are well adopted by users, by focusing on UX and ensuring comprehensive change management is in place.

What others say

HS DAM events are really the one place to go for getting profound insights in status quo and trends in DAM industry. Very enlightening and inspiring!

Folke Wulf
Richemont Intl. SA

Great event - Provided the opportunity to learn from customer journeys from a variety of organisations from different market segments. We came away with lots of great questions for ourselves which will be useful during our implementation.

D. Khangura
Compass Group

HS DAM events provide me with the opportunity to broaden my horizons and think beyond to an "Omnichannel" DAM world that connects all the dots; video, image, text and more.

Sandra Keating
London Business School