Creative Operations New York 2023
The JPEG is Dead - How Immersive Technology is Changing Brand Experiences
Today your phone can display graphics better than 3D animated movies in the 90s. Nearly all consumer hardware with a display also has advanced graphics processing capabilities. We preview Amazon items in our home using augmented reality, try out makeup from L'Oreal using a camera filter, interact with devices using browser-based 3D, meet up with friends in the Metaverse, and so much more.
Learn about the trends affecting brands today, how these new experiences are built, and how In-House Agencies can build the right capabilities to not only meet demands but to take the strategic high ground.
Aquent Studios Metaverse Practice Leader, Nate Essin, will be speaking from his experience building experiences for Accenture’s Metaverse Continuum Business Group, founding a design studio, and freelancing in film and 3D animation. Nate’s work has earned him appearances in the Wall Street Journal, Fortune, and Harvard Business School.
Speaker
What others say
HS Creative Operations was a great chance to see people in person again, focus my attention on the presentations, and see how other agencies are tackling today's issues.
HS Creative Operations events are not only insightful, but a great way to connect and network!
It was so easy to connect with the presenters - having some one-on-one time with them where I could ask specific questions was incredible!