Creative Operations London 2023

Making Creative Work Better


Ali Hanan


Creative Equals

Ali Hanan is the founder of Creative Equals, now an award-winning organisation working across the globe to drive equity, inclusion, and diversity. In her former life, she worked as a Creative Director in the advertising and marketing sector for 18 years on some of the world’s biggest brands, including Dulux, Guinness, Ford, IKEA, British Airways (and more) at some of its leading agencies.

Her team believes in delivering a return on inclusion for humanity, brands, and the communities they serve. The company works with all kinds of organisations, including Philips, Pepsico/Walkers, Mars, McDonald’s, ABI In-Bev and more. To drive better representation behind the camera, Creative Equals launched CreativeComeback with Diageo and training provider D&AD, originally funded by the UK Government Equalities Office.

The programme is now global, running in NYC and scheduled to run in Mumbai and Australia in 2021. In 2023 the focus is on disability. Creative Equals works across the industry, partnering with the IPA, IAB, WFA, ISBA, WACL and more. 

What others say

HS Creative Operations events provide a fantastic insight into the marketplace and the direction creative ops are going, would recommend and will be back next year.

Phillip Tasker
Imprint Group

HS Creative Operations events provide me with the opportunity to sit in a room with like-minded people who understand each other’s daily challenges, sharing experiences and insights for the greater good of all Creative Operations.

Anna Waldeck-Evans
Creative Production and Operations Consultant

HS Creative Operations events gave me the chance to talk to people who are extremely passionate and experienced in their field and I was proud to be part of it for a day and learn from them.

Lisa Helle
Quarters Digital Services GmbH