You Need Modular Content Creation for Better Omni Channel
Content marketing, omni channel, the pace of social media, customer-obsessed strategies, the importance of different CRM and ecommerce business cases put a strain on traditional marketing production. All these elements make for the perfect storm when it comes to content creation. And there is no shelter.
Often times, the same content creation processes are repeated over and over again, without real benefit.
It is time to industrialize the creation of content if you want to keep the quality, cost and time to market of your content in check.
Join us in this webinar and learn:
- How you can industrialize your content creation without compromise
- How to define what modular content looks like
- How to define a domain model
- About the different cycles of the content creation process
A link to the recording will be shared post-webinar with all registrants.
Speakers
Sponsored by:
With over 15 years of experience in the development of marketing technology, Stylelabs is renown for its innovative marketing platform “Marketing Content Hub”.
It provides an integrated solution for Digital asset management (DAM), Marketing portal, Marketing resource management (MRM), Web to Print, Digital rights management (DRM) and Product information management (PIM).
In November 2018 Stylelabs was acquired by Sitecore, a global leader in digital experience management software.
Adding Stylelabs’ platform to Sitecore allows marketing teams to own the entire content lifecycle and understand the impact of specific content assets on individual customers’ behavior, empowering them to deliver transformative experiences throughout the customer journey.