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Set Your Organization Up For DAM Success

Today’s consumers prioritize rich media experiences and you need to select, deploy, and drive adoption of a digital asset management (DAM) system that can deliver on that opportunity.

DAMs of today are light years beyond cloud storage. They’re enterprise-wide content repositories that support both the upstream creative and downstream delivery processes. But they only work if you can drive adoption. 

To architect content for reuse across channels, it is essential that brands leverage key DAM trends in the application of cloud, artificial intelligence, workflows, and analytics as they embark on their DAM journey. In this webinar, learn what you can NOW expect from DAM systems, how to build the business case for a state-of-the-art system, and how to leverage key trends to achieve maximum impact.

A link to the recording will be shared post-webinar with all registrants.

 

Speakers

VP of Marketing and Customer Experience
Widen

Featuring:

   Nick Barber
   Senior Analyst
   Forrester Research

 


Sponsored by:

Established in 1948, Widen builds high-performing software that empowers organizations to create impactful, measurable, and consistent brand experiences. Its platform spans brand management, content lifecycle management, video, and creative management solutions and has enabled 600,000+ marketers, content creators, and technologists at over 600 global brands to better connect with target audiences through the smart use of content. Customers include Progressive, Zippo, Energizer, Trek, Zeiss, Salvation Army, Citizen Watch, the Atlanta Falcons, Carnival Cruise Line, Yankee Candle, FINCA, and many more. Headquartered in Madison, Wisconsin, USA and with a European office in London, UK, Widen has the highest customer loyalty in the digital asset management (DAM) industry. 

www.widen.com