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High Impact Applications of DAM/CMS Metadata

Unfortunately, many organizations overlook and undervalue all the metadata associated with their digital assets and content. We’ve identified a number of ways this oversight negatively impacts your business as well as 6 clear examples of how you can make use of your metadata for better digital experiences.

In this webinar, you'll learn:

  • 5 areas where missing metadata is detrimental to your marketing and sales efforts
  • 3 obstacles an organization faces creating and managing metadata
  • 6 practical applications and examples for your DAM metadata


A link to the recording will be shared post-webinar with all registrants.


Head of Digital Marketing

Sponsored by:

Claravine logo

Leading global brands use Claravine to standardize, govern, and connect data across every team, system, and channel to enable effective content and campaign tracking. Claravine allows organizations to centralize their data standards and govern the process to generate, validate, and connect data, ensuring consistent standards and optimal experience delivery across the enterprise. As a result, companies have richer insights, create better digital experiences, and increased ROI from their marketing and advertising investments.