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5 Surprising Ways To Supercharge Your DAM

Wednesday December 11

9AM PST / 12PM EST / 5PM GMT / 6PM CET

This webinar is about the things that make the difference between DAM success and DAM failure but are not to do with technology or functionality. Effort is usually focused on the choice of vendor, evaluating the features and functionalities that are specific to your business sector. Experience tells us there are more valuable (and often neglected) practices which can set you on the right path.      

We spill the beans to share five things you can do to give yourselves the best chance of long term success:

1.       Success Criteria & Measurement
2.       Know your people, capabilities & capacities
3.       Understanding your assets and data
4.       Change management is a constant
5.       Reporting, Insight & Continuous improvement

 

A link to the recording will be shared post-webinar with all registrants.

Speakers

Marketing Technology Director
ICP
Associate Consultant
ICP

Sponsored by:

ICP is a uniquely-positioned, independent and global business building partnerships with brand owners. 

We help clients maximize the effectiveness of their creative operations and marketing technology with 30 years’ experience in both strategy development and operational execution.

Our clients include global companies and brands from many market sectors like Diageo, National Geographic, Unilever, Coca-Cola, Takeda, Warner Brothers, Tiffany & Co, Estée Lauder, Avon, Mars, Coty and BioMarin. 

www.icpnet.com