Search is nothing without metadata as its power. Search is how we navigate data to procure content and hopefully extract the meaning and value we seek. In order to find our video assets, we need a good search experience with UX and UI to increase efficiency and accuracy. It is designed to provide a fully engaging consumer experience because content drives brand … regardless of where it comes from and what it is. If DAM is a journey, then your metadata is the road upon which you travel; metadata is the constant connection between your content, your people, process and technology.
This session will cover how to use good search, and UX/UI for delivering a successful experience.
