Festival of Creative Operations 2023

Co-located with the Photo Studio Operations Forum, Creative Production Day and the Design Operations Symposium

Back
 

Rondell Wescott

VP, Executive Producer

ConcentricLife

With 20+ years of professional production experience under his belt, Rondell has produced everything under the sun from film, print and digital/social content to experiential activations, interactive games, podcasts, music videos and global television ad campaigns for various brands, including NBC Universal, ExxonMobil, Discover, Gillette, AT&T and Google Cloud.

Among the work that Rondell has produced over the years, there are quite a few pieces of which he’s particularly proud.  He lead the production for arguably one of the most controversial and talked about Gillette ads to date, entitled, ‘We Believe,’ which addressed the #MeTooMovement and toxic masculinity head-on.

Also, for Procter & Gamble, he was the production force behind their ‘Widen The Screen’ film, which shed a light on the systemic biases and inequalities that exist in advertising and media, with a purpose to celebrate creativity and enable Black creators to share the full richness of the Black experience from both behind the camera and on the screen.

Some of Rondell’s career highlights and accomplishments include: 2 Silver Lions, 1 Bronze Lion + 19 Shortlists at The Cannes Lions International Festival of Creativity; Gold, Silver and Bronze at One Show; 2 Gold International Andy Awards and a Graphite Pencil at D&AD, among others.

In 2019, he established the ‘Rondell J. Wescott Endowed Scholarship’ at his alma mater, Hofstra University, which is awarded every year, in perpetuity, to one or more deserving students from socioeconomically disadvantaged backgrounds who are pursuing an undergraduate degree in television production at the Lawrence Herbert School of Communication.

When he’s not doing his producing or philanthropic thing, you can be sure to catch Rondell in the gym at his daily 6am CrossFit class – and rooting for the Philadelphia Eagles during football season!

THIS EVENT HAS NOW ENDED

An Online Event

What others say

HS Creative Ops events provided both work and life skills ideas I could implement immediately and also allowed me to connect with peers and vendors. I can't put a value on how much this was appreciated and useful!

Ann M Frank
BVK

HS Creative Ops events are educational and FUN! The generosity of time and expertise of the vendors and presenters is invaluable in helping us grow our business!

Claire Donnison
Only1AndyWright Photography & Design

A wonderful virtual opportunity to engage and connect with like-minded peers on a variety of topics relevant to the ever-changing landscape of Creative Ops. I really enjoyed this event and look forward to more in the future!

Molly Gallagher
Fabletics