Luke Perkins is the Vice President of Brand and Creative at Vacasa, North America’s leading vacation rental management platform that makes it easy for homeowners and guests to invest in vacation. 

Throughout his 20-year career, Luke has worked in the studio, as an art director, a creative director, a global creative director, and an executive creative director on some of the world’s most well-known brands, including Volkswagen, New Balance, Volvo, Columbia Sportswear, Cadillac, Puma, and Clif Bar.

Notably, he worked on the “Drivers Wanted” campaign for Volkswagen, the “Let’s Make Excellent Happen” campaign for New Balance, and Columbia Sportswear’s rebrand.  

Luke is also a photographer and filmmaker.