DAM is good because it provides a single source of truth for your digital assets, enabling them to be discovered, used, and reused in your business.
Metadata is great because when it comes to your content, it is everything you have. You need Metadata to make your DAM work and find your content. More than ever, DAM will be integrated and connected and Metadata is the foundation on which all connections are built.
Metadata, DAM’s essential support system – join this session for best practices, tips for success, and the benefits of getting the DAM/Metadata relationship ‘just right’ in your business.
