Ljubica Jovanova has 10 years of experience in the creative industry and background in leading creative vision, ideation, strategy, and execution. As a Global Creative Director at Bynder, she is responsible for connecting business strategy to world-class creative execution and leading a team of multidisciplinary creative professionals to deliver inspiring content across all marketing channels. Passionate about reducing the pain and frustration creative professionals experience all too often, she is always looking for ways to improve cross-functional collaboration and build trust across teams.