DAM San Diego 2019

The Art and Practice of Managing Digital Media

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Metadata Collective Intelligence: An interactive session on the “design thinking experience” to create a better metadata for your DAM

November 7, 3:50 PM

This session covers the fundamentals of metadata and taxonomy in an interactive and fun learning environment. Within every organization are substantial resources of knowledge and creativity known as employees and customers. What most organizations lack are the process and tools to aggregate knowledge and creativity and use it to innovate the right products, operating models and/or business initiatives.

It’s a fun, fast, creative session intended to create a range of ideas and potential solutions to solve a specific challenge, in this instance, metadata for DAM. It’s about collaboration, experimentation, and innovation! It's also about putting the customer / user front and center by starting with understanding their needs and desires. You will leave this interactive session feeling positive and empowered that you know what metadata is and that you have the foundation to move forward.

What others say

"Henry Stewart DAM events are an outstanding way to gain first-hand knowledge, network with others, and reinvigorate your own business"

Nancy Burley
Estée Lauder Companies

"HS DAM gave me fantastic ideas to improve our processes and really look at how technology can help us solve business challenges"

Candy Steinhorst
LDS Church

"HS DAM events opened my eyes to the entire realm of what the DAM can do it's not just an archiving tool but so much more if used to its full capacity"

Michael Deeb
Thermo Fisher Scientific