DAM San Diego 2019

The Art and Practice of Managing Digital Media

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Left Brain, Right Brain: How to Align Creative and Product Development

November 7, 2:50 PM

In this session, David Lipsey talks with Danielle Cardillo, Marketing Infrastructure Manager, Netflix.  We’ll hear what it’s like to be a part-program manager, part-therapist, part-cheerleader and part-translator. A complex mix! We’ll delve into the challenges and explore why it is so vitally important to drive alignment between creative stakeholders and product development teams.

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