DAM San Diego 2019
Share the DAM Love: Blending Operations and Technology to make DAM the link between Creative Operations and Content Management
In this session, The Home Depot’s DAM team will share how they aligned objectives and strategy across technology and operations in order to choose and migrate to a new DAM while building the program and functionality to support two ends of a content supply chain: from the creation and management of assets to the distribution of assets to other systems and channels.
DAM needs to be everything to everyone, and by using Agile methodologies across teams, sharing the same goals, and creating complementary strategies, The Home Depot’s DAM allows for easy collaboration, a positive user experience, increased efficiency, and a foundational system for the MarTech stack.
What others say
Henry Stewart DAM events are an outstanding way to gain first-hand knowledge, network with others, and reinvigorate your own business
HS DAM gave me fantastic ideas to improve our processes and really look at how technology can help us solve business challenges
HS DAM events opened my eyes to the entire realm of what the DAM can do it's not just an archiving tool but so much more if used to its full capacity