DAM New York 2025

DAM Integration at CHG Healthcare: Plug-and-Play or Puzzle Piece?

Questions:

As content demand and tech stacks grow increasingly complex, DAM systems promise to be a single source of truth. But how well do they integrate with:

• Creative tools.
• Project management platforms.
• Content delivery channels.

Can they truly automate workflows and reduce manual work?

Issues and answers:

• The realities of out-of-the-box DAM integrations.
• When customization is worth the investment.
• Practical use cases within today’s marketing technology ecosystem.

Jennifer Anna, Marketing Operations & Technology Manager, CHG Healthcare
Luke Stenis, Director of Marketing Operations & Technology, CHG Healthcare

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