DAM New York 2020

The Art and Practice of Managing Digital Media


Those DAM Keywords and Controlled Vocabularies

April 15, 11:20 AM

Keywords are all about powering access. They are powerful because they both describe the critical elements of an asset description and deliver the means to manage, in fine detail, the asset itself. 

But, how do you select or determine those ‘precisely right’ keywords? How do you get started? What works for your audience? How do you manage this process? What is the value of the keywords in the search? How can we consistently and regularly perform analysis on what we have and what is missing? How do we optimize their use? 

All are fundamental questions of great importance. This panel will discuss lessons learned, top tips and best practices - presenting success stories and new developments in the field of metadata, search, and DAM.


What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.