Barb is leading work at P&G to further increase DAM Adoption. She works with Brand, Marketing, Purchasing, Sales and agencies to cement the P&G DAM into the work processes of marketers and partner agencies. She was responsible for establishing the initial set of supporting services to drive and measure adoption of the DAM; Agency Upload Concierge, Library Services and Usage Reporting. Barb has an IT degree from University of Dayton and has spent 20 years at P&G in various IT positions – from supporting HR, Product Supply, Consumer Market Knowledge and Marketing.
What others say
HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.
Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year!
The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing. I could have used three of me to cover all the sessions I was interested in attending!