DAM Europe 2019

The Art and Practice of Managing Digital Media

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Kerry Gilzene

Regional Digital Engagement Lead

Abbott Healthcare

Kerry’s experience covers 25 years of leadership positions within strategic marketing (Global Marketing, GSK Biologicals, Category Lead Consumer Brands), Global Marketing Operations (Director, Theramex), Pharma Consultancy (MD Across Health) and Agency Leadership (MD, Cline Davis Mann, Omnicom, VP Ogilvy Healthworld Asia Pacific).
 
More recently with Abbott Healthcare, Kerry leads the Regional Digital Engagement function (engaging colleagues with new capabilities, supporting countries with customer engagement, and engagement with change management) where he works as part of a wider team on infrastructure deployments and DAM.
 
He would describe himself as being very pragmatic in his approach, and enjoys finding the shortest most efficient way help teams achieve their objectives – while having one eye on future possibilities and new ways of doing things. Kerry holds a Bachelors in Biochemical Engineering, a Marketing Post Graduate, has spent time as a lecturer at the University of Brussels, and has been Asia Pacific Editor of the Journal of International Pharmaceutical Marketing (Nature Group).