DAM Chicago 2019

The Art and Practice of Managing Digital Media


Lessons Learned from a 2 year DAM Expedition by Tyson Foods, Inc.

September 24, 10:25AM

Tyson Foods has just completed their second year with a functional and successful Digital Asset Management (DAM) system. This implementation was built from the ground up with no previous DAM system in place. This session will cover the highlights of the journey including implementation, ingesting and managing content, user training, system integrations and divestitures. The session will conclude with a look at the next steps on the horizon.