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Don’t Jump to Solutions: Building a Business Case for DAM

February 2, 2:40 PM EST

Whether you've started thinking about getting your first DAM or replacing a legacy DAM system in your organization, you may have been inspired by a smooth promotion of one of the many DAM systems available in the marketplace. A friendlier UX and valuable features can definitely be a motivation to upgrade your DAM, but don't get too distracted by solutions before you fully understand the problems you are trying to solve.

In this session, David Lipsey, an original founder of the DAM field, and Kristina Huddart, an independent DAM consultant, open a dialogue with museum professionals about building a strong business case for DAM to get the funding and buy-in necessary for successful implementation. An essential foundation for selecting the right DAM system for the organization.

Hear from DAM professionals from small-to-medium sized museums about their experiences when building a robust business case for DAM. 

The panel will discuss:

  • Business analysis
  • Common DAM use cases
  • Scoping the DAM system
  • Budgeting for DAM and how museums can fund DAM
  • How to get senior buy-in

February 2, 2022

An Online Event