Creative Operations Masterclass Series

Juliana Vail is a distinguished leader in emerging technology and innovation, with a track record of transforming creative operations at scale through AI, automation, and digital production. Her work sits at the intersection of enterprise content strategy and cutting-edge tech—where creative vision meets systemized execution.

With leadership roles at Farfetch and Creative Force, Juliana has helped global brands and studios reimagine the way content is planned, produced, and delivered—using technologies like virtual models, generative AI, and integrated DAM workflows. At Creative Force, she played a pivotal role in launching Dreem.ai, one of the first solutions on the market to research and execute AI for Creative Operations.

As a Creative & Retail Innovation Consultant, Juliana advises brands on navigating the evolving ecosystem of creative tech—aligning new tools with real business goals. A recognized thought leader and top 1% LinkedIn voice in her industry, she’s a frequent keynote speaker and panelist at global conferences, where she brings practical insight to the future of creative production, content systems, and AI adoption.