Jennifer is a Marketing Operations & Technology Manager at CHG Healthcare, where she leads the strategy, governance, and implementation of the company’s digital asset management platform. She plays a key role in integrating DAM into the broader marketing technology stack to support operational efficiency and cross-functional collaboration.
With a background in knowledge management, content strategy, and digital systems, Jennifer brings a thoughtful, user-centric approach to solving content lifecycle and metadata challenges.
She is passionate about building scalable systems, empowering teams through process and training, and exploring the evolving role of DAM within enterprise marketing ecosystems.