DAM New York 2024

DAM and the Digital Experience

Back
 

Paco Toledo

SVP Global Head of Creative

Revlon Inc.

Paco Toledo currently serves as the SVP Global Head of Creative at Revlon Inc., where he oversees the in-house global creative agency, Red House. He leads a large team, establishes creative centers of excellence, and works with global and regional teams to improve content quality and relevance.

In this role, he built the in-house agency from scratch, significantly reducing reliance on external agencies and cutting costs. He also enhanced e-commerce and e-retail creative capabilities, directly boosting sales and revenue.

Earlier in his career, Paco held leadership roles at Red Antler and Dnoise, demonstrating his expertise in content production, business growth, and process optimization.

Paco is a highly accomplished creative executive with a proven track record of leading teams, driving innovation, and delivering impactful marketing campaigns on a global scale.

What others say

This was my first Henry Stewart DAM Conference in my 15-year career of Digital Asset Management and I am so grateful to David Lipsey and the team for the opportunity to connect with other likeminded individuals and gain more knowledge and use the learnings to bring back to my team. Looking forward to what's to come!

Briana Rabatin
The Hershey Company

HS DAM events are one of the few opportunities to get together with other DAM professionals, speak to multiple vendors, learn, and make connections.

John Kaprielian
New York Power Authority

The HS DAM NYC conference was a great way to learn about new developments in the field, compare practices with colleagues, and make new DAM friends and connections. It was awesome!

Wendy Dorsett
WWF-US