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DAM New York 2023

The Art and Practice of Managing Digital Media

TechLab: Mastering Efficiency: Lands' End's DAM-Powered Content Hub

September 15, 10:40 AM EDT

In the rapidly evolving landscape of content creation and distribution, effective communication across diverse channels is paramount to a brand's success. Lands’ End has conquered this challenge with censhare’s innovative Content Hub.

During this session, Lands’ End’s Digital Asset Specialist, Dale Meinholz, will showcase:

  • Lands’ End’s evolving content hub and share real-life examples of their progress
  • How Lands' End has used API integrations to expand the reach of their DAM, connecting to tools that support their B2B and B2C business, both for customer-facing and internal channels
  • The future north star vision for Lands’ End’s DAM (spoiler: it includes more channels) and the steps they will take to realize their vision

Join us and discover the winning strategies behind Lands’ End’s multichannel approach that propels their brand's success.

Testimonials

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo
VHB

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.
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