DAM New York 2023

The Art and Practice of Managing Digital Media

Back

TechLab: From Insights to Impact: Harnessing User Research for DAM Success

September 14, 4:00 PM EDT

Join us for a deep dive into user research methods and mindsets, and discover how incorporating user insights can have a transformative impact on digital asset management. Explore how understanding user needs and behaviors can drive strategic decision-making, inform prioritization and roadmapping, shape user experience design, optimize curation and navigation, drive adoption, and facilitate change management. Gain practical knowledge on leveraging specific user research methods, such as interviews, observations, and usability testing, to uncover valuable insights. Learn effective techniques for analyzing and synthesizing qualitative research data, and discover how to translate your findings into actionable solutions.

This session will equip both experienced DAM professionals and beginners with practical knowledge on how to create user-centric DAM systems. Don't miss this opportunity to elevate your DAM experience.

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo
VHB

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.