DAM New York 2023

The Art and Practice of Managing Digital Media

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Lizbeth James

CoE Head, Digital Transformation

Mars

Lizbeth is an experienced Omni-channel Strategist with a passion to impact and deliver the bottom-line through the ever-evolving Digital Commerce landscape. 

Lizbeth started her career with Saatchi & Saatchi as a brand strategy planner, and held various progressive positions in Marketing & Advertising across Asia, Middle East and North America in CPG, IT, Education & Hospitality. Her passion for Digital led her to focus more on Emerging Channels and the technological advancements in retail space.

At her current role with MARS she is tasked to lead a versatile cross-functional team to drive Digital Transformation. Prior to that, she worked with leading CPGs like Nestlé, Coca-Cola and Dorel in various eCommerce roles and support establishing their Digital Commerce practice in Canada.

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo
VHB

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.