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DAM New York 2019
The Art and Practice of Managing Digital Media
THIS EVENT HAS NOW ENDED
New York Hilton Midtown
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TechLab: Searching is Easy. Finding is Hard. - with Nuxeo
May 3, 1:05PM
Every DAM has search capability. And yet, in our survey of 1,000 creatives, marketers and sales reps, 74% said they recreate content – even when they know it exists.
Why is it after so many years of DAM, we still can’t find what we’re looking for?
We’ll share some key answers to this question, and some tips you can use to make finding as easy as searching. You’ll learn:
- How to ensure your DAM aligns to your business data model and makes sense to your people
- The advantage of moving beyond metadata and the value of relating assets to other key information systems, like product information, talent rights, and other business objects
- Intelligently managing compound assets as a set, being able to look inside to see their components, and tracking where an asset has been used or published
Testimonials
What others say
“This is the highlight of the year where you can surface from the daily struggles and get a glimpse of the big DAM picture, and beyond. Great source of inspiration & motivation!”
Folke Wulf
Richemont International
“Henry Stewart DAM events are an outstanding way to gain first-hand knowledge, network with others, and reinvigorate your own business.”
Nancy Burley
Estée Lauder Companies
The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing. I could have used three of me to cover all the sessions I was interested in attending!
Christi Klein
Lowe's Companies, Inc.