DAM New York 2019

The Art and Practice of Managing Digital Media


TechLab: Rules for the Road to One Source of Truth -- Jaguar Land Rover and Spark44 - with censhare

May 3, 12:10PM

Jaguar Land Rover and Spark44 have successfully harnessed the power of over 100k assets shared amongst 6,000 users worldwide. Agency partner Spark44 is now building additional briefing, project management and resource management capabilities to this customized DAM platform. Jerry Melichar, Spark44’s Operations Director for North America, will discuss the unique joint-venture agency model between JLR and Spark44 and will share lessons he and his team have learned while leveraging their existing DAM platform to build new capabilities from the ground up.

Jerry Melichar, Operations Director, North America, Spark44


What others say

“This is the highlight of the year where you can surface from the daily struggles and get a glimpse of the big DAM picture, and beyond. Great source of inspiration & motivation!”

Folke Wulf
Richemont International

“Henry Stewart DAM events are an outstanding way to gain first-hand knowledge, network with others, and reinvigorate your own business.”

Nancy Burley
Estée Lauder Companies

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.