DAM New York 2019

The Art and Practice of Managing Digital Media

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Charlene Lewis

Group Manager, Creative Production Operations

Genentech Inc

Charlene started in advertising over thirty years ago, managing Creative and Production Services for multi-million-dollar clients. She has worked for high profile companies such as Young & Rubicam, Saatchi & Saatchi LA, Intuit Software and Apple.

In her role as Director of Creative Services for Saatchi & Saatchi, one of her more prominent projects was the development of the first Corporate Global Digital Asset Management system for Saatchi & Saatchi’s client Toyota Corporation. Over the years Charlene has developed and implemented several Enterprise Digital Asset Platforms, Agency Management and Studio Production Services teams. Currently working for Genentech Inc. (Roche) managing the Digital Asset Management (DAM) platform and development of modular content programs. 

What others say

“This is the highlight of the year where you can surface from the daily struggles and get a glimpse of the big DAM picture, and beyond. Great source of inspiration & motivation!”

Folke Wulf
Richemont International

“Henry Stewart DAM events are an outstanding way to gain first-hand knowledge, network with others, and reinvigorate your own business.”

Nancy Burley
Estée Lauder Companies

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.