A greater share of the customer experience has moved online. Salesforce has witnessed first-hand the increasing importance of crafting a compelling visual experience for consumers.
As a result, digital asset management's role has been elevated as a strategic platform in the go-to-market conversation for every brand that’s competing to win.
This session will examine what’s changed and explore the path forward for DAM alongside:
- Marketing cloud
- Commerce cloud
- PIM
- CMS
and all the other adjacent technologies deployed in digital business.
