DAM Los Angeles 2023

The Art and Practice of Managing Digital Media

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Breaking the Mould – Prototyping is the new RFP

March 24, 2:10 PM PDT

Getting a MAM operational in 30 days! 

The routine experience of most organizations following purchase of a DAM or MAM is that processes to ‘select and then implement’ can take a year or more before they are fully operational. That’s a very big investment in time and resources. It is a costly process. The good news is that it may not need to be this way.

Modern DAMs and MAMs are agile in their development and are moving towards configuration rather than customization. They can provide access within a day. This advance poses the question; does the old approach of reviewing and selecting a system via long drawn-out RFPs work?

In this session, we’ll hear how prototyping might be a better answer than a traditional drawn-out RFP process. Liana Cave, Director, Content Services at Hilton with Neal Bilow of Chromata Solutions, will show how to break down a project into sizable chunks to bring about higher chances of success.

What others say

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo
VHB

I have over 10 years of experiences as a DAM, and  I am always looking forward to the Festival of DAM or any other event organized by Henry Stewart. The conferences are always presented by experts of the matter. Anyone interested in DAM should attend.

Jair Hernandez Castillo
NXP

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine