DAM Los Angeles 2023

The Art and Practice of Managing Digital Media

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TechLab: Doing More with Less: Creating a Content Lifecycle Optimization Plan

March 24, 11:40 AM PDT
It’s time. Time to take a good, hard look at how our current DAMs are working for us – and not working for us. The best way to understand and address those gaps and challenges is by developing an operational framework for your DAM solution. Not to mention, having a framework in place makes it easier to realize the value of your DAM and promote it from within. In this session, we’ll help you define an optimization plan for a seamless and efficient content lifecycle that yields real business results – especially when you’re tasked with accomplishing more with less.
 
You’ll walk away with:
  • A plan of action with 5 steps to simplify your content lifecycle now
  • Ways to approach stakeholders across your organization to gain support
  • Tactics to fuel continuous DAM improvements
  • Cost-effective ways to democratize content creation

What others say

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo
VHB

I have over 10 years of experiences as a DAM, and  I am always looking forward to the Festival of DAM or any other event organized by Henry Stewart. The conferences are always presented by experts of the matter. Anyone interested in DAM should attend.

Jair Hernandez Castillo
NXP

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine